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Why is EARS® Important?

Every week 2,500 dogs and 3,200 cats go missing.

Rapidly distributing a current photo can be the difference between a fast recovery and a prolonged search . . .
unfortunately, most pet owners are not prepared for this type of crisis.

EARS is a component of the Home Organizer® software that quickly helps pet owners create an electronic ID of
their four-legged friends.
The EARS Digital ID stores 4 separate photos of your pet along with vital identification information.

In the event a pet is missing, the owner can print and send an EARS “Missing Pet” poster from
their computer via the Home Organizer® software.

As stated before, EARS does not incorporate an imbedded microchip for identification. Instead we utilize the oldest and still most effective method available for recovery of a missing pet . . . current photographs. Identification is fool-proof with a microchip, however, without printed or electronic EARS posters, there is no public awareness of the fact the pet is missing or lost.


ID mugs event


Protect your Pets!


In addition to establishing an immediate means for locating and distributing this vital data, every 6 months the Home Organizer® software reminds you to update the photo and identification information in your EARS® Digital IDs. This ensures that in the event of a missing pet situation, the most current information is readily available.